Retail – Build X Design https://buildxdesign.marketeller.com Mon, 13 Jul 2026 05:26:03 +0000 en-CA hourly 1 https://wordpress.org/?v=7.0.4 https://buildxdesign.marketeller.com/wp-content/uploads/2026/04/buildxwebicon.jpg Retail – Build X Design https://buildxdesign.marketeller.com 32 32 Upgrade Labs https://buildxdesign.marketeller.com/upgrade-labs/ Mon, 06 Jul 2026 03:55:10 +0000 https://buildxdesign.marketeller.com/?p=798

Upgrade Labs

  • Retail / Wellness
  • Interior Fit-out
  • Toronto, ON

Build X Design | Retail / Wellness

Where Biohacking Meets Design.

Upgrade Labs, founded by biohacking pioneer Dave Asprey, is a wellness centre built around human performance and recovery tech. We designed the first Upgrade Labs in Ontario, in Oakville.

Our job was to put the brand into the space. It opens with a reception area, then moves into the therapy zone, split off by a purple acrylic screen that keeps sightlines open while giving each therapy station its privacy.

We worked with the mechanical and electrical engineers so every piece of equipment, red light therapy, cryotherapy chambers, and PEMF machines, had the power and clearance it needed to run properly.

The brand’s colours run through the space, and each machine got the room it needs. The result reads clean and works hard.

Completed: 2024

Project Type

Retail / Wellness

Location

Toronto, ON

Scope

Interior Fit-out

Year

Completed
]]> Aurora Cannabis https://buildxdesign.marketeller.com/aurora-cannabis/ Mon, 06 Jul 2026 03:55:10 +0000 https://buildxdesign.marketeller.com/?p=810

Aurora Cannabis

  • Retail Flagship
  • Retail Design
  • Toronto, ON

Build X Design | Retail Flagship

Flagship Retail for a New Industry.

When cannabis retail became legal in Canada in 2019, Aurora Cannabis came to the team for a new concept for their Edmonton flagship. A research and strategy phase framed Aurora as a grower, producer, and retailer working at the meeting point of medical technology and nature. So the store design centred on the idea of the supernatural: advanced materials and systems set against natural elements, mountain, sky, sun, and water.

That idea shaped the store layout, the millwork and custom displays, and the choice of materials, furnishings, and fixtures. The flagship went on to inform Aurora’s wider branding and visual identity as they launched in Edmonton.

Studio: Bruce Mau Design

Completed: 2019

Project Type

Retail Flagship

Location

Toronto, ON

Scope

Retail Design

Year

Completed
]]> The Onitsuka https://buildxdesign.marketeller.com/the-onitsuka/ Mon, 06 Jul 2026 03:55:10 +0000 https://buildxdesign.marketeller.com/?p=812

The Onitsuka

  • Retail
  • Retail Design
  • Toronto, ON

Build X Design | Retail

Futureproofing a Brand’s DNA

Onitsuka Tiger is one of Japan’s oldest shoe makers, going back to 1949. For The Onitsuka, its luxury line, the company wanted a flagship in New York. The team built a layered store experience that carried the brand’s story, drawing on the DNA that ties it together so the concept can adapt to future locations.

Studio: Bruce Mau Design

Completed: 2020

Project Type

Retail

Location

Toronto, ON

Scope

Retail Design

Year

2020
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